Latest Episodes

December 03, 2024
Contact Type: A Custom HubSpot Property To Sort Contacts So Sales People Only Focus On Prospects | HubSpot for Home Builders | #009
Transform your messy HubSpot database into an organized powerhouse that helps your sales team instantly find the right contacts to follow up with. In...
00:19:03

November 15, 2024
Model Home Sales Tips: How To Elevate The Customer Experience In Your Show Home Based On My Experience Mystery Shopping Dozens Of Local Builders | Marketing Minute | #008
Ever walked into a show home and felt completely ignored? After mystery shopping dozens of builders across Edmonton, we discovered a shocking truth: most...
00:25:47

November 07, 2024
Digital Marketing Assets for Builders: Balancing Technology, Affordability and ROI | Kevin Weitzel | #007
Are rising technology costs holding your home building business back? In this value-packed episode, Kevin Weitzel, Partner at Outhouse and digital asset expert, reveals...
00:56:35

October 31, 2024
HubSpot Buyer Personas: My Favourite Way To Segment Contacts And A “Hack” To Collect This Valuable Data From Every New Contact | HubSpot For Home Builders | #006
Struggling to deliver the right content to the right prospects? Discover how HubSpot buyer personas can transform your marketing messaging from generic to laser-focused....
00:23:12

October 22, 2024
Buyer Personas For Home Builders: How I Leverage Them To Increase Conversion Rates and Fill Sales Pipelines | Marketing Minute | #005
Are your marketing efforts missing the mark? Discover how buyer personas can revolutionize your home building business! In this episode, Jeff shares his expertise...
00:27:18

October 16, 2024
Home Builder Websites That Generate Sales: Expert Advice From An Industry Veteran | Greg Bray | #004 | Home Builder Website Optimization, Home Builder SEO, Home Builder Website ROI, Home Builder Data Management, and Online Home Buying Process
Is your home builder website falling short of its potential? Discover how to turn it into a sales-generating powerhouse with Greg Bray, president of...
01:07:54